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WEB/DIGITAL Affiliate Web Sites?

Discussion in 'Business Models, Niches, Industries' started by djs13, Dec 14, 2007.

  1. djs13
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    djs13 Contributor Read Millionaire Fastlane

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    Lately I've been getting more and more interested in affiliate web ventures. My reasons for this is because its 100% passive and there's no need for purchasing wholesale items or shipping them. This allows me to focus more on other ventures that I'd like to begin.

    My question is, how exactly are these set-up? I came across www.Gifts.com. All of the products on this site are sold by seperate companies. Does Gifts.com inherit a commission fee from customers who buy these items through their web site? I think it would be wise to take the concept of an affiliate site like this, but create it for a niche market and then have a heavier guerilla marketing campaign.
     
  2. JScott
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    JScott Legendary Contributor FASTLANE INSIDER Speedway Pass LEGENDARY CONTRIBUTOR

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    It generally works like this:

    An online store creates an affiliate program where you can register to be an "affiliate." As an affiliate, you get a commission from the online store every time you refer a buyer to that store. You may get a fixed amount, you may get a percentage of the total purchase, or you may even get a referral fee for a user taking some other action (for example, if you refer someone to eBay and they register as a new user, you can get up to $20). Every store has their own program, and each pays it's affiliates based on a unique commission structure.

    You send traffic to stores where you are an affiliate using a special URL. For example, if you sign up to be a "Sharper Image" affiliate, they will give you a code, and every URL you put on your site to send people to Sharper Image will have this code embedded in the URL, so that Sharper Image knows that the user came from *your* site (as opposed to from another affiliate's site or from their own searching).

    Most stores with affiliate programs offer APIs so that you can programatically search inventory, get product information, get pictures, etc, so that you can create a unique user experience on your site using information from their site(s).

    If you're smart, creative, good with statistics and analytics, and have some web skills, affiliate businesses can be very lucrative. I know people who have made hundreds of thousands of dollars a month in this business (millions per month before costs), and I've personally made tens of thousands a month running affiliate sites part-time. So, it can be done...but to be successful takes a good bit of effort.
     
  3. djs13
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    djs13 Contributor Read Millionaire Fastlane

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    Did you build the web site yourself? I'm just getting my feet wet in html and web design so I'm probably going to pay to have it built because I want it to look professional.

    Did you read any books/visit any sites that helped you learn more about affiliate e-businesses?
     
  4. Jonleehacker
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    Jonleehacker Gold Contributor Read Millionaire Fastlane Speedway Pass

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    Rosiland Gardner's blog is a good place to start for the basics, she emphasizes the "passive income" aspects of affiliate marketing, which a lot of others overlook: http://www.netprofitstoday.com/blog/
     
  5. Z5 FILMS
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  6. royemunson
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    royemunson Contributor Read Millionaire Fastlane

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    I use site build it. not only is it good for new/beginners but it also allows you
    to utilize simple tools and more complex features and its adding stuff all the time.

    check out their site - they have a free affiliate book download that's an easy read.

    Joe

    i have also followed folks like rosalind gardner and others. check out carbuyingtips.com - that is a super affiliate site that is a perfect example
     
  7. MJ DeMarco
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    MJ DeMarco Raving Lunatic Staff Member Read Millionaire Fastlane I've Read UNSCRIPTED FASTLANE INSIDER Speedway Pass LEGENDARY CONTRIBUTOR Summit Attendee

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    I get a dead link ... is that the right url?

    EDIT: Now it works. The above site works because it loaded with content albeit, a wee-bit haphazardly and not just mindless links.
     
  8. Andrew
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    Andrew Contributor

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    Don't be fooled into thinking this is a passive income source.. it actually requires an enormous amount of work and management.

    There are a lot of out of the box solutions to get you set up.. so if you want to exclusively use Amazon.com's program you could buy a tool such as http://www.associate-o-matic.com/

    If you want to start mixing lots of different programs together in a seamless site you, I think you would need a custom written application. If you are doing anything serious in this space you really should be a programmer or have one full time on staff.
     
  9. djs13
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    djs13 Contributor Read Millionaire Fastlane

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    Well my main goal is to have an e-business built by an outside web developer. I would personally sort through all of the items that I would want to sell and that fit with my niche, which is males from the ages 25-35. I guess from there I would supply the web developer all of the affiliate items that I want to offer my customers and then have the developer build the site with the items listed on the pages.

    I've chosen this niche because I want to take on an aggressive marketing strategy and since I know this target market very well I think I have some fantastic marketing strategies for this future site.

    I don't plan on programming this site myself because I would want it to look as professional as possible. I would want something similar to www.Gifts.com, but instead it would be 100% for the male market and I would sort the products by personalities, interests and item catergories.
     

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