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Search results

  1. Putt

    Q: Finding businesses that sell to Generation Z (<25 years old)

    MARKETING 
    BACKSTORY: I've been consulting personally with enterprise-level businesses mainly for the last 6 months on marketing strategy specifically for connecting with Generation Z consumers. Think of me as the TikTok & Snapchat coach for major brands. I've seen some huge success with this and wanted...
  2. Putt

    Advertising on Golf Course Scorecards

    MARKETING 
    As the title suggests, this is an opportunity that landed on my desk and I decided to give it a second thought. It's a country club here in Boca offering an industry exclusive advertising spot. We're a full-service marketing consultancy and it seems like there is some alignment between the...
  3. Putt

    Scaling From Local Direct Mailing Business -> Full Service Marketing Agency: The Execution Diary

    MARKETING 
    It's time for an execution thread. Background: I'm British but wanted to move to the US. While waiting for the paperwork for my green card to be prepared, I decided to enter on an E-2 (Investor/Business Owner Visa). This meant I needed to buy a business or start a new one. I took $400k-ish in...
  4. Putt

    Are all business brokers terrible?

    RANT 
    Back in February, I bought a going business with brokers representing both buyer and seller. Transaction went well, no problem. I'd recently decided to continue looking for other businesses on the market. I was just trying to get a feel for the market but I had cash ready to jump on a deal if I...
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