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  1. K

    Why didn't the soup concept in 'Rat Race Escape' violate the Entry commandment?

    IDEA 
    Just curious because there are a ton of canned soups on the market, albeit, not very healthy ones. Did the Need/Relative Value perception of their healthy soup (along with the "animal cruelty" angle) outweigh the potential ease of someone copying their ingredients?
  2. K

    Finally engaging in the FL forums

    INTRO 
    Hello...as the the thread title states, while I've scanned the forum over the past 6-9 months, I'm finally making it a point to engage more deeply. I'm currently a full-time sales exec with a b-to-b media company, but have some entrepreneurial experience in my past via franchise ownership...

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