One of my client is Dental equipment manufacturer like dental chairs etc. I have been doing social media management for them like managing and posting.
2 months back we discussed to start doing fb ads and email marketing. I created buyers persona, created lead magnet(free checklist for dentist), op-tin page, landing page, sales section and email campaign.
I created 2 email sequences as drip email with high value content but now i am stuck. I am not getting ideas on what kind of content i share. As per the market need, dentist pain points are less frequency of patients and the equipment's they use have low life expectancy.
My client slogan is Comfortable, Durable and Economical. All their dental products match the slogan.
Now i am confused on creating valuable content for dentist. If i create content which is on growing the practice or getting more patient then how will i link them to my client products for sales?
What kind of valuable content i give in email which will in end relates to the client products and convert them in sales?
@Black_Dragon43 Yesterday i read your thread on funnel. Very insightful thread. Can you please help and guide me?
2 months back we discussed to start doing fb ads and email marketing. I created buyers persona, created lead magnet(free checklist for dentist), op-tin page, landing page, sales section and email campaign.
I created 2 email sequences as drip email with high value content but now i am stuck. I am not getting ideas on what kind of content i share. As per the market need, dentist pain points are less frequency of patients and the equipment's they use have low life expectancy.
My client slogan is Comfortable, Durable and Economical. All their dental products match the slogan.
Now i am confused on creating valuable content for dentist. If i create content which is on growing the practice or getting more patient then how will i link them to my client products for sales?
What kind of valuable content i give in email which will in end relates to the client products and convert them in sales?
@Black_Dragon43 Yesterday i read your thread on funnel. Very insightful thread. Can you please help and guide me?
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