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Thread: Need some advice with my plan.

  1. #1
    AlexM is offline
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    Default Need some advice with my plan.

    Hi guys! How are you doing?

    I have an idea running around my head and today because of too much free time I decided to put it on paper. So, here it is (just a sketch):


    Studio/Company/Freelance (call it how you like) that offers web design, logo, branding, etc. But i'm not doing that labor, just outsourcing, so there's no employees and I can target my efforts on looking for clients.

    1. Name


    2. What I offer?

    · Corporative Branding
    · Logotype
    · Website design and coding
    · Software implementation: Wordpress, Joomla, OsCommerce, etc.
    · SEO Positioning
    · Marketing Strategies
    · Banner design
    · Packs (logo + website design or whatever)
    · Language implementation

    3. Cost & Suppliers

    · Company 1 (Templates, logos, branding) = 200$ to 1000$
    · Company 2 (Web code, Wordpress, Joomla, OsCommerce) = 150$ to 800$
    · Company 3 (banner design = 40$)

    4. Suppliers TIME

    · Company 1 - 6 days
    · Company 2 - 1 to 2 days
    · Company 3 - 1 day


    5. Selling price

    · Cost+60%:

    - Company 1 LOGO = 200$ -> 200$ + 60% = 320$ -> Benefit 120$
    - Company 2 WEBSITE = 500$ -> 500$ + 60% = 800$ -> Benefit 300$
    - Company 3 = 40$ -> 40$ + 60% = 64$ -> Benefit 24$

    6. Added Qualities:

    · Quickly
    · Professionalism
    · Quality / Price
    · Facility of payment

    7. Facility of payment

    · Payments in quotas without interests.

    8. Payment methods:

    · Paypal
    · Google Checkout
    · Bank transfer
    · Credit Card

    9. Delivery of the product:

    · Digital: e-mail & upload to host
    · Free delivery CD

    10. HOST and DOMAIN:

    · Possibility of contracting instead of the client


    You must know two important points:

    · Spanish design market it's more expensive than yours and no one knows about "crowdsourcing" websites or outsourcing companies that make things that cheap.
    · I pay DOLLARS and get EUROS

    Comments and advice are welcome! thanks in advance!

    Best regards, Alex.

    Ps: Sorry for my english

  2. #2
    mobi is offline
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    Default Re: Need some advice with my plan.

    Hi Alex, do you mean to say people in Spain don't know about sites such as elance.com? Are you only targeting the Spanish market? Basically, you are talking about sub-contracting. Not sure what direction you prefer ... freelance site, temp agency or marketing rep/reseller? Most clients will likely need direct contact with the supplier to discuss their projects. You'll need some NCA agreement in place. Are you targeting online or just offline clients? There are many sites now that offer logos for $99-199. (60% markup? Your suppliers and clients may not like that!!!) What is your area of expertise?

  3. #3
    RealOG is offline
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    Default Re: Need some advice with my plan.

    Hi AlexM,

    I like your plan, but your business model needs to be fleshed out a bit more. A business based off the ignorance of customers has a very fragile and potentially short life. Why not offer something on top of this GCing of websites/marketing?

    What value can you provide on top of these things that would prevent your customer (especially repeat customers) from going direct to the source? Do you have a money back gaurantee? Do you have access to the best subcons out there? Can you translate business requirements into technical requirements better than anyone else out there? Do you have killer design sense?

    Those are all things that bring value to the equation of an end customer and are worthy of paying extra for (at least in my mind).

    Good luck with this, I think you are on the right track!

  4. #4
    dkt91 is offline
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    Default Re: Need some advice with my plan.

    Hi Alex,

    you are actually thinking of what exactly I'm doing right now (my business will be registered in about a month, but I already have my first clients).

    You could and maybe even should go that far to outsource some work to India, Pakistan, etc.
    Just be sure to find someone who's skillful AND relaible. Other than that always try to stand out. I don't know how it's in Spain but in Germany there are quite a lot of companies that offer a similar service.

    Pay attention that you always have rather cheap prices (never too cheap, though) and deliver 110% perfect work. Furthermore make getting a website easy for your customers. Lots of developers make the mistake that they use a way too technical, for the customers complicated language. Never do that - speak Spanish, not PHP

    If you have further questions you may either post in this thread or send me a PM of course.

    Good luck!

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