
Originally Posted by
jassep
Provides a wonderful framework for decision making
February 20, 2011 By J.P.S. (Perth, Western Australia)
I loved this book. It is dripping in authenticity and real-world experience.
Frankly, I didn't hold out high expectations. I had never heard of the author and his book was just another on a large pile of books I had determined to read over the Australian summer. But from the first, authentic page I was hooked.
MJ Demarco not only has created a book that motivates like nothing else I have read, he also provides the most important thing: a true framework for evaluating business decisions.
This is the magic ingredient missing from almost every other "business" book I have ever read. And it is the most vital.
Absent years of practical experience in business, knowing where to start is always the trickiest thing. But more than that, knowing how to make the best decision in any circumstance is something that everybody thinks they are better at than they really are. Most people do not have effective and rigourous decision making abilities. This was brought home to me reading this book, on a very personal level. So many of the money-losing decisions I'd made in the past could have been avoided had I this book and it's formulas and criteria to run my thoughts through.
It's safe to say that had I absorbed this book 10 years ago, I would be at least $100k-$200k richer today, if only for the fact that I would have kept my money, because I wouldn't have made so many stupid decisions. (20/20 hindsight is a wonderful thing!)
But, in my defense, I really thought I was making good decisions at the time. Doing my "due diligence", etc. But the "NECST" formula described in the book would have stopped me making most of those mistakes. Had I known about it.
What is NECST? You'll have to buy and read the book to find out!
And please do take the time to read it if you are entrepreneurial - even (and especially) if you "already know it all".
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