Personally, if I am going out for shitty food, I prefer a gyro or cheesesteak.
Allen. I think I just threw up in my mouth a little.
Lol. You gotta try it!
"Action is the real measure of intelligence" - Napoleon Hill
I'll tell you if I still dislike pickles in ten years.
OK back to topic.
PR is important. So don't do stupid shit like openly claim your support or distaste for an issue through your business... unless your business is politically-themed.
Or unless the issue is humanitarian in nature. Yuppies love humanitarian issues.
Also, Kak: I think it's actually my fault for stating my love for spicy chicken sammiches.
In first world countries, if you have a lot of money you can push your opinion on anything you want.
I have to admit I have never eaten at a chik fila and always thought their ads were stupid with the cows.
All it did was make me want to eat steak so I never went to their stores. seriously.
you can have my pickles! but they need to bring the cheesecake and lemon pie back!
GIve me the pickles and the banana pudding shake.
The "person" made a comment in a non-business (i.e. private) environment.
Press saw a great headliner. Went for it. Boom, it is in the news.
Notice that the comments were not "Chick-Fil-A thinks this or that about this topic"
Funny, it all backfired and they had a record day. Today was not bad either. This surprised me.
But again, this was another case of the media blowing things out of proportion to grab a bigger audience.
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While this borders on political discussion, there are some lessons here.
First, politics is usually BAD for business. There's a reason why my FB wall doesn't have anything relating to politics. Politics alienates customers. There are specific businesses I REFUSE TO DO BUSINESS WITH because they've exposed their political affiliation and I refuse to enrich their pocketbooks.
Second, your employees also can be a liability to your company in the realm of their actions and public statements.
Take for instance the story of the Vante CFO who thought it'd be funny to harass the poor girl at the CFA window.
Douche of the day: Tolerance bully proudly harasses young woman at Chick-fil-A window | Twitchy
As the video spread, so did outrage -- and like all good internet denizens, information about this guy and where he worked started to leak.
Hours later (as I assume the corporate website/phone lines for which he worked was overloaded) we get this:
Vante of Tucson, AZ Regrets Actions of Former CFO - Investors.com
Actions have consequences.
And the sad thing in all of this is that the mainstream media wants you to believe that support for traditional marriage = anti-gay.
Take this shill masquerading as a journalist ...
http://news.yahoo.com/chick-fil-reco...152027048.htmlChick-fil-A posted "record-setting" sales on Wednesday as thousands of people swarmed the chicken chain for Chick-fil-A Appreciation Day after the chain's chief made anti-gay comments.
I searched long and hard and have yet to find "anti-gay" comments anywhere -- and yet, this is the shit the mainstream is feeding you and I.
Loyalty. Customers spend more and promote businesses that they are loyal to. If people agree with the opinions of a business, it will make them loyal.
Does this drive away some customers? Yes. Does it matter? Not really. Look at Chick Fil A on Wednesday, every single one in the country was packed with hour long waits to get a chicken sandwich...
It all depends on whether what the business says is predominantly already accepted by their existing customer base or not. Chick Fil A is a well known Christian business, with a lot of Christian customers. They weren't going to lose their customer base because of this.
I highly agree with that picture.
Politics has no place in business. The transaction of value in society(goods and services for cash money compensation) is an indifferent and soul-less transaction and it should stay that way IMO. We all have different believes and opinions(thats what makes America great) and so we should all keep that to ourselves in our PERSONAL lives and respect that of others.
"It's not what happens to you that matters, but how you react to it that matters"-Epictetus
I am not so sure Yahoo has journalists.
I think it is sort of like the old Reader's Digest magazine. Anyone can submit a story/article and they may choose yours to be placed on their website.
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