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The Marketing Funnel Is Dead; New Consumer Path to Purchase

Marketing, social media, advertising

NVaz

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Andy Black

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Thanks for the share.

I don't buy it though. It's still a funnel no matter what label you put on it.

Also, that article reads like, well, an article someone is writing for their university course or to show they can write. Lol... It didn't simplify anything for me, or give me an aha moment and actions I can take.

Interesting article so thanks for sharing. It has me thinking alright, but not that funnels are dead.
 

ddall

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The funnel is dead?

And I get a light box pop up asking me to subscribe to their email list.
8kZtITE.png

Thanks for sharing, but clickbait.
 
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DaRK9

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Same concept, new graphic and words.
 

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