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- Aug 3, 2015
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Hey all,
I've started a logo design service using freelance designers from upwork that I've formed relationships with. I act as a design agent - generate leads, manage orders and then outsource the design work. I've found a market with high demand and I've been getting great feedback and plenty of orders.
One person who saw my post in a particular FB Group had this to say:
"A quick word of warning if you will indulge me. If the brands you create become successful as I hope they do, please make sure the logos, icons, and packaging designs don't infringe on a existing brands ip or trademarks, especially within your sector! I've seen it happen a few times, where start ups hire a freelancer from the web from another country who copies or takes influence from something they have seen somewhere and bam! Very frightening letters from legal departments ruins the brand before they reach their potential. As a design agent this can leave you liable and holding a very ugly baby. So please be careful."
My question is, how can I protect myself from any possible legal issues arising in the future from logos I have produced for my clients?
Also, are there any ways I can research Trademarks etc. before hand to ensure no designs I provide are breaching anyone's IP?
I have a lot of ideas for expansion so I can increase revenue and eventually hire somebody to manage the orders & clients so I can grow the business, but I really want to get on top of this issue first.
Thanks,
Snappy
I've started a logo design service using freelance designers from upwork that I've formed relationships with. I act as a design agent - generate leads, manage orders and then outsource the design work. I've found a market with high demand and I've been getting great feedback and plenty of orders.
One person who saw my post in a particular FB Group had this to say:
"A quick word of warning if you will indulge me. If the brands you create become successful as I hope they do, please make sure the logos, icons, and packaging designs don't infringe on a existing brands ip or trademarks, especially within your sector! I've seen it happen a few times, where start ups hire a freelancer from the web from another country who copies or takes influence from something they have seen somewhere and bam! Very frightening letters from legal departments ruins the brand before they reach their potential. As a design agent this can leave you liable and holding a very ugly baby. So please be careful."
My question is, how can I protect myself from any possible legal issues arising in the future from logos I have produced for my clients?
Also, are there any ways I can research Trademarks etc. before hand to ensure no designs I provide are breaching anyone's IP?
I have a lot of ideas for expansion so I can increase revenue and eventually hire somebody to manage the orders & clients so I can grow the business, but I really want to get on top of this issue first.
Thanks,
Snappy
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