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Search results

  1. Hassassin

    How to Build and Grow a Newsletter as a Business Model

    GOLD! HOT! PUBLISHING 
    I have a love-hate relationship with newsletters. Think there are too many with weak value props. With my brandkenstein newsletter, I decide to mainly document my ecommerce journey and only talk about things I've personally done or researched (to actually take action on something) in that...
  2. Hassassin

    Hassassin's ecommerce journey

    EXECUTION 
    Thanks @Spenny I agree. We definitely are taking the long route to launch and it's starting to knaw on me now. Here's the thing: The whole premise of our brand is that we're the luxury selection, innovator/all-in-one kit with a unique source of henna to go with it. We want to be the "Gucci of...
  3. Hassassin

    Hassassin's ecommerce journey

    EXECUTION 
    You're a legend. Thank you. I wouldn't have thought of this tip with the amount I've got going on.
  4. Hassassin

    Hassassin's ecommerce journey

    EXECUTION 
    Thanks a million for this warning @MitchC and advise on the packaging. It makes total sense. Especially framing it as a non-repeatable slot machine--which I don't like the sound of!. I'll now "pivot" the budget that I would've spent on influencers on to paid social ads to content/ads. I'm...
  5. Hassassin

    Conscientiousness and fixing your business personality

    GOLD! MINDSET 
    Lol I do my business, life, and personal life admin every Sunday. This includes ironing my clothes for the coming week, paying bills, monitoring expenses etc. Buuut, im not the most consistent at it. Prone to skipping a week randomly. I also sometimes leap before I think--take a random weekend...
  6. Hassassin

    Hassassin's ecommerce journey

    EXECUTION 
    It's been a while! I have updates on: Why it’s been a painful month. The key initiatives I’ve dropped the ball on. How we’ve adapted around not being able to launch our innovative flagship product. From left to right: our journey with developing the perfect packaging for the product. It’s...
  7. Hassassin

    Hassassin's ecommerce journey

    EXECUTION 
    Thank you @MakeItHappen ! Yes, you're right. Luckily, I stumbled upon a local manufacturer of boxes and packaging. They suggested some redesigns of our packaging in a way that would decrease costs while maintaining the luxury aesthetic. I'm impressed. Trying to find out who the designer behind...
  8. Hassassin

    Hassassin's ecommerce journey

    EXECUTION 
    Influencer marketing & packaging strategy so far: Ahem. I mean: What catapults a brand to the front of the pack and distinguishes it from competitors? That question has been sending me down a loong rabbit hole as I put together our flagship ecommerce product. And it’s a tough one to...
  9. Hassassin

    Influencer marketing for an ecom brand (on a shoestring budget)

    MARKETING 
    HOW DO WE TAKE OVER THE FrACKING WORLD? Ahem. I mean: What catapults a brand to the front of the pack and distinguishes it from competitors? That question has been sending me down a loong rabbit hole as I put together our flagship ecommerce product. And it’s a tough one to answer. Partial...
  10. Hassassin

    Hassassin's ecommerce journey

    EXECUTION 
    Sorry just saw this! So I'll be laying out some groundwork for SEO and content marketing. But we're mainly going to focus on video content marketing and I'll do some things with the blog. Reason: traditional SEO on the website is a long-term play. We've got a new domain and I ain't looking to...
  11. Hassassin

    GiganticWebsites.com - We Build Sites with Thousands of Articles (30% - 50% Fastlane Discounts)

    MARKETPLACE 
    Why would one subscribe to your service when a paid chatGPT subscription does most of what you're offering lol? Just struggling to see the business value of this offer. Even on the content side, is the content being attributed to an actual experienced author and aligned with EEAT guidelines etc.
  12. Hassassin

    Hassassin's ecommerce journey

    EXECUTION 
    Alright I got sidetracked with some freelance work towards the end of last year and lost momentum. But I'm back. With a vengeance on this biz! We're gearing up for launch this month. We’re at a “pre-launch” boiling point right now. But the DTC product should be ready to launch by the end of the...
  13. Hassassin

    YouTube channel about Google Sheets / Apps - Script - Progress thread

    EXECUTION 
    Keep going! How have you progressed so far?
  14. Hassassin

    Who Wants A Year of The Insiders?

    @Hassassin :D. That graphic tho haha
  15. Hassassin

    YouTube channel about Google Sheets / Apps - Script - Progress thread

    EXECUTION 
    Congrats on your journey! I started YT, made a couple of videos, and then stopped lol. I enjoyed creating but the editing and the thumbnail design require a massive time investment - tough with a full-time job and other projects.
  16. Hassassin

    Hassassin's ecommerce journey

    EXECUTION 
    I'm finally kicking off a serious D2C e-commerce project with me and my wife and I'm calling it "project Brandkenstein." Without giving too much away, it's in the women's accessories/fashion (kind of) space and caters to the British-Asian demographic here in the UK. The idea surfaced from her...
  17. Hassassin

    The Age of Making Money is over?

    OFF-TOPIC 
    Haha I read Johnny Boy's response before clicking to the video in the original post and thought "this sounds like Techlead." Why YT recommends his vids to me is another matter entirely...
  18. Hassassin

    Why you should buy a home as early as possible.

    GOLD! ASSERTION 
    So here's a house I'd consider purchasing for 200,000k (it sold for 125K in 2007). Monthly repayments over a 25-year period are roughly 1K/month. The whole 25-year debt thing scares the sh*t out of me. Like what if it all goes to pot and I lose a job etc., I'd be chained by debt repayments...
  19. Hassassin

    Why you should buy a home as early as possible.

    GOLD! ASSERTION 
    I'm 27 and paying £900 rent p/m while earning approximately 70k in the UK with a wife and child. I have 15k saved, which is enough for a deposit here, but I want to keep cash liquid for an upcoming venture and to get something fastlane of the ground. The fact is I have a family and I'm not...
  20. Hassassin

    Web designers: What's your rate for this project?

    SIDE HUSTLE 
    So I thought I could design my own website and fell into the rabbit hole of using a page builder like Elementor to DIY it. After spending 3 hours and learning a little CSS to just make a visible line on my menu disappear, the reality hit me: I suck at design and need help haha! In light of...
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