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Bila

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Update : so many things happened ...priorities changed.
Just signed a contract with a public institution, i have been working on that proposal for so long, so happy i got, it will give my company the kind of exposure i want and with it a big responsability to deliver.
The bad news : the camp will not happen as expected from 02-06 March
The good news : components of a leadership and entrepreneurship will be added to my new collaboration with the public institution so instead of reaching 5-6 kids a week, i will be reaching a looooot more.

Now, a lot of work needs to be done to market the project ( and get registrations )
- Postal cards ( 10 000 )
- A Web site ( see my other thread ) ...i asked help in the thread for the presentation only, the actual web site will be finished with a professional ;)
- thinking of other methods to market the project ( need to start the actual marketing compaing the first week of March ( registrations for Summer begin )

My Goals:
- Have at least 150 registrations per week ( capacity : 250 ) .... Do you think it's too low? Too high ?? ....... Gross revenues per week : $ 24 000 ( 150 ). 40 000$ ( 250 ) .....for sure i like the $40 000/ week better ( duh )
- Work on the program it self ...running a couple of ads to hire people that will help me with the practicalities and the logistics ( my weakness )

Competition is fierce ( i saw some ads yesterday already running ) and it will be my first year offering such a program with a very big capacity......wish me luck !!
 
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Bila

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A Facebook campaign might work well for this product but i did 2 compaigns before ( not the same product ) and it was a waste of money ( maybe my lack of technical knowledge was the reason o_O....i will give it a try ( and read more about it before spending money )
 

Bila

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Challenges :
- Competitors as well established, some are in the field for 20 years, and they do offer solid programs.
- I operate everything alone, the result ?? I neglect things that i am not good at, that's why hiring people is my priority right now. Hiring an admin to handle the registrations, call back people with missing info ...etc .
- funds for the marketing compaign : between $ 10 000 and $15 000..... It's hard to spend that kind of money ...and wait for results.
 
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Bila

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Update :
Radical move : selling one of my investment properties to fund the campaign, meeting with several investors this week. Will see how it goes.
Wednesday the web site will be up and running, now time to focus on the postal Cards and banners .

Facebook ads would be a good marketing strategy, but need to really know the ins and outs of it so i dont lose money ( like 2 last compaigns )
 

Bila

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Monday : meeting with an investor
Tuesday : another meeting with an investor +work on new clients
Wednesday : review the web site and make changes so by Friday everything will be ready
Thursday : i hope by Thursday i will have news from the investors a d see from there .
Friday : finish ALL the marketing material. Make orders on Vista print ( they have 40% off )
 
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Bila

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I feel like it's a race against the clock....I need to be ready by the first week of March, 250 spots to fill, a lot of admin work that will come with it, hire somebody for that, i did not put an ad ( grrrrr )
 

Bila

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My main motivation is seeing the possibilities .....another locations for my business, the possibility of franchising my business is very tangible now, i see locations everywhere. Canada for sure, but now i see clearly locations in Dubai and Doha ( big market for education services )
 

Bila

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Tuesday : work on getting new clients for other programs of my business ( Spanish classes, Math classes ...etc )
The Spanish class is a popular one, my goal is to have 5 new clients for the new session starting March 9th
 
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Bila

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Registrations begun this morning, web site is up and running, postal mail is ordered.
was surprised to receive calls this morning to inquire about the program
 

Bila

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It's a full time program for a week ...and yes it's $160 per person. These are average prices for this kind of programs
 

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Hey Bila,
I think you've got a brilliant idea! I wish there was something around when I was that age.

Such a great way to 'Pay It Forward' to those that you can help change their future.

All the best to you.
 

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It's a full time program for a week ...and yes it's $160 per person. These are average prices for this kind of programs
So it's a week of classes, not a single class? That sounds better :) Sorry if I sounded rude, that was not my intention.
 
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Journey2Million$

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When I was in high school I went to a junior achievement meeting. They simulate a business by creating a product and selling it. They told us someone would be president and I wanted to be president. They said we'd make small wooden boxes and sell them. They said we wouldn't put christmas decorations on them or anything fancy like that. They had us brainstorm product names and I came up with "treasure chest." But I didn't come back after the first meeting. I guess I thought it was lame. I did my own little business breeding parakeets. My goal was to make $100 profit. Before high school I also sold magazines door to door. That was a school program that they did every year. You'd earn merchandise from a catalog based on how many magazine subscriptions you sold. And in grade school we sold custom leather bracelets that we made ourselves with the customers' names stamped on them. I love business.
 

Bila

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@Journey2Million$ sounds like a cool program ..... I am looking forward for the chance to shape futures in a very positive way. It gives me the energy every morning thinking that i have futures to shape. Big responsability but so rewarding
 
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Bila

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Was surprised to wake up in the morning and find 4 registrations already ( first day of registration online it's only 6:30 AM )
VERY GOOD START
 
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I love this idea, I hope it works out for you as I see you have great intentions. Touching the youth is brilliant! I'm 21 and I'd consider myself somewhat successful and I still love going to these kind of courses because you can never get enough information. (Knowledge is power).

On another note, have you considered offering a course for people older, like myself (20's), who want to start becoming an entrepreneur? Also i'm not sure how the schooling system works where you live but in my old school (public school) we had companies come in all the time to speak (mostly rubbish, wish there was something that benefited me).You could do something like this for a few hours? I think going into schools would be great exposure for yourself, maybe offer to do it for free at the start and charge the private schools?
 

Bila

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Recap for week 1 of online registrations :
20 registrations, each for several weeks .......unbelievable.
My clients pay via paypal .....hate the 21 days hold on funds as a new seller .
 
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Kingsta

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Recap for week 1 of online registrations :
20 registrations, each for several weeks .......unbelievable.
My clients pay via paypal .....hate the 21 days hold on funds as a new seller .

Congratulations! Only up from here. Look forward to hearing more updates.
 

Bila

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Some challenges with technical stuff ....received some calls from parents saying that they could not register 2 kids or more ( a family of 4 kid for example ) for several weeks ...they had to enter the info for each week, for each kid ! ....The technical aspect is just overwhelming to me and rely ( too much ) on my web /graphic designer for it ....I can tell people love the product/offer ......i feel an excitment about it ( from parents ) ...received 2 calls from parents saying " is it too late to register ?? i want to make sure my kids have a spot " ...Amazing.

This journey has been a long one, too long at moments....
2 years ago...i lost a good paying job as a learning specialist for adults at a Federal department ( recession, cuts in budgets for learning blablabla ) ....2 weeks after, i lost my dad abruptely .......The man i was with for the last 4 years was not there ( to say the least ).......So here i was, 5000 km away from family, a young child , jobless.....Talk about life changing moments.
I decided that it will shape me to be a better person, stronger ( i had to learn this one the very hard way ) ..........
 
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MJ DeMarco

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What do you want the title to be?
 

Bila

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Update : We started online registration on March 2...... as of today we have 70 registrations
...70 !!! i could not believe ...i mean 70 parents went to the web site, read what it is about and pulled their credit cards and payed for MY program, !!! !
my goal was a 100 total for March, hope will reach it ....The technical problems as still a pain, i get some calls from parents complaining that they could not register or could register but could not pay ...It has to be fixed this week.

I notice that it might have an effect on the other programs i offer in the learning centre, people ask on the phone about the other services a lot ....Great :)
Best move this week ? Hiring G... this girl is awesome, she is everything i am not : Detail oriented, not dreamy at all like her boss :)
9:50 pm, alone in the office, hungry and missing my little prince's smile
 
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CPisHere

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Have you started actually teaching the classes yet? How's that going?

70 registrations * $160 = $11,200 - a great start! How's the profitability looking?
 

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